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Reader Demos
Sun Sentinel delivers the audience you want to reach in South Florida.
Broward/Palm Beach Market Area – Sun Sentinel weekly print and online audience demographics:
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Over 1 million adults
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Affluent Residents – our weekly audience reaches nearly half of those in the market with $100,000+ household income. The median household income of our audience is $62,500 - substantially higher than that of the general market.
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Professionals – Nearly 60% of our employed adults are in White-Collar positions. In fact, over the course of the week we reach nearly half of the White-Collar professionals in the market.
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Educated Adults – 32% of our weekly audience has graduated or attained post graduate degrees from college; that's 12% higher than that of the general market.
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Homeowners – 78% of our weekly audience own their own home - 9% higher than the general market. Our audience also tends to have home values higher than the general market.
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